We’ve all had our days not knowing what to watch next in Netflix––leading us to scroll endlessly through the platform so we can find something we can watch. Well, well, well, Netflix might have just created a simple, yet effective, solution.
The streaming giant has confirmed that they’ll be testing out a newly implemented shuffle button to make sure that viewers have the luxury to be surprised with a randomly selected movie or series.
The shuffle button, which appears below the profile of the user on the home screen, will be able to scroll through a selection and pick a show based on the viewing history, preferences, and playlists of the user. As TechCrunch first tested the shuffle button in July, it seems as though the feature will be as useful as it sounds.
As you may know, Netflix flaunts thousands and thousands of shows with hundreds of genres––and those who are overwhelmed may find the feature a little more useful than others.
“We’re always looking for better ways to connect members with shows and films that they will love,” a Netflix spokesperson said.
“We run these tests in different countries and for different periods of time — and only make them broadly available if people find them useful.”
While other services struggle to figure out how to make their subscribers dive deep into their libraries, Netflix has done a good job to let their subscribers discover it for themselves.
HBO Max, WarnerMedia’s streaming service, flaunts their recommendation engine––saying that theirs is better than other streamers. On the other hand, NBCUniversal’s Peacock, has a wide array of shows and movies in their libraries while they also show content at specific times of the day much like that of traditional TV.
Well, Netflix has been dominating the game––recently adding 10 million subscribers to their name after a very strong quarter. Netflix retains its title of the ‘streaming giant’ as they are now approaching the 200-million subscriber mark.